(EDITOR’S NOTE: I uploaded this to Youtube so it wouldn’t autoload when you came to this site, but it seems to be having technical difficulties. You can click on the text below to watch the video in your browser.)

One of the things that sets Memphis apart from other cities is it’s level of authenticity. Sure, other cities boast good music scenes, but you won’t find a place with more variety from authentic sources. Almost any night of the week you can see a rap, hip-hop, blues, garage rock, indie, or alt-country show from a top-notch act.

One of our underground music secrets has been growing by leaps and bounds. While most acts at SXSW begged for a chance to be included, Goner Records was propositioned to bring a showcase to Austin. This ain’t your hipster cousin’s rock and roll show. It’s sweaty and rude and no one’s wearing $200 sneakers or carrying an Ipod. It ain’t art school rock, it’s I-just-got-out-of-jail-and-need-to-let-off-some-steam-rock.

This preview is for the Gonerfest 2: Electric Goneroo due in stores in the fall.

You can interact with these crazy mutherfuckers here.

Here’s the story I wrote about the Goner Showcase at SXSW.

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